8 pm on Thursday May 28th this year saw the final Clap for Our Carers and will have marked the high-water mark, but also the end, of something that we in the communications and marketing world have taken for granted for over 150 years. That something? Mass society. And the mass communications and the mass media that went with it.
As the decades-old conflict over Nagorno Karabakh erupted again between Azerbaijan and Armenia earlier this month, a new social media battleground emerged as both parties compete for international sympathy, support and legitimacy.
Teachers, support staff, SENCOs and parents are being urged to do more to help dyslexic children in school, in a new campaign launched by Made by Dyslexia and supported by Zinc Network.
The UK government has made improving and boosting research and innovation in both the public and private sectors a priority. Boris Johnson has committed to doubling the public R&D budget over 5 years, on the way to meeting a pledge of spending 2.4% of GDP on R&D by 2027. And investment in AI is an important element of these plans.
Will Brits use a track-and-trace app?
With the opening of gyms, beauty salons and pubs, British society is tentatively emerging from lockdown. After months of restrictions, more and more of us are reacquainting ourselves with much-loved aspects of daily life.