Reducing the impact of harmful web content

Reducing the impact of harmful web content

Users of the Bing search engine who seek out potentially harmful web content will be served advertising that aims to build their resilience to this material, using a plan developed by Zinc Network. The Guide methodology draws on Zinc Network’s years of...
Why we joined the fight against plastics

Why we joined the fight against plastics

It’s hard to believe now, but back in 2016 hardly anyone was talking about plastic. With ‘Blue Planet 2’ still a year and a half away from being released, only NGOs were talking about the devastating effect of single-use plastics on our oceans – and hardly anyone...
GravityLight powers 38 million views

GravityLight powers 38 million views

An electric light powered solely by gravity? It’s an astonishing story — and when it landed in my inbox last year, I knew I had to commission a film about it for our Facebook video channel, Zinc. After all, Zinc Facebook is dedicated to promoting positive social...